Layout
The layout of this page is packed with sections of information including a healthy sentence under each picture, subheading and video giving the user a good source of information before they actually click on the link above it. Because of this the homepage is very big.
Navigation
Because of the amount of text on the page navigation is not the greatest for some people unlike other news websites a lower percentage of the text on the page is actually linked to another page.
Content
There is a very large amount of content on the homepage of this site include a large amount of pictures, text, videos and answer boxes for questions of their interest. They have import and helpful information on every subject they talk about in this website for example as the world cup is going on there is an update to table showing all results as they know it is in the vast majorities interest. They also have many sub heading; news, entertainment, sports, business, life style, sponsored links, promotions, comment and opinion and games.
Design/Colour
The colour of the background of the page is white and the text is black showing a sense of seriousness; however a touch orange is also part of the theme colour as well as that a few other bright colour are use on the topic such as sport entertainment and so on. It is quite clear this is done to show the contrast between the seriousness between the more business/political type of information and the more fun type of topics, in other word these colours put a line between the two.
Audience
Because there is such a variety of data types and so many topics of variety a wide audience will be attached to this website site. Nevertheless this is within the UK because
This is the Standard evening Logo...
The colours of this logo are rather serious and the design is a bit more complex and detailed
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